Are you a social media expert or a social networking expert. It seems that many novice marketing hopefuls are claiming to be social media experts. Most have an online marketing resume with on marketing campaign in it and that campaign is marketing themselves as a “social media expert”. Working for a company that creates social networking websites I have a unique perspective on this subject. I contend that a social media expert is someone who plans, designs & develops social media. Am I wrong. I would think someone who uses social media to promote themselves is just “someone who uses … Read More…
